Friday, April 4, 2014
Anticipate the User Experience in Corporate Recruiting & Hiring
By Jessica Miller-Merrell
When we think about the variety of players involved in the recruitment process, there are multiple stakeholders. Picture the “typical user” when I mention recruitment technology and you may imagine the job seeker.
There is no doubt that the job seeker’s user experience must be optimized to successfully attract and manage the candidate’s recruitment process, from the technology to the overall strategy. However, when it comes to the user experience of the actual recruiter, the interface is equally important.
After all, you, the recruiter, are ultimately the key person sitting in the driver’s seat. Your recruitment strategy is the road map and the technology you have deployed is like the dashboard that provides you all of the key components to move your hiring process forward.
Our tendency to consider the job seeker’s interface as the only user experience that matters can result in a technology platform that is difficult for recruitment team to use. Because the recruiter’s performance and experience directly impacts the job seeker’s, a great user experience for both sides of the hiring process is important.
TalentCircles has a great user experience for both. Visually, the interface is clean with a well organized layout. There are several great features that allow effective flow of communication and professional interaction between the recruiter and the job seeker such as the ability for recruiters to provide a welcome video.
Also, once candidates import their social profiles to the system, recruiters can have all of the necessary information on each candidate that is located in one place and is up to date.
The live online interview feature is robust. It provides the capability to interview one or more candidates at a time, access documents and take notes all from one screen. You can share the candidate videos and have the opportunity to get feedback from your colleagues. There is a brilliant scoring system and report function recruiters can benefit from as they make their selection.
Additional user interface features include calendars and social sharing buttons that allow recruiters to grow their talent network. For example, using calendars to organize webinars is one great way to increase an interest in your talent community. Also, the social sharing buttons that can be added throughout the process provide all users the ability to amplify new job opportunities or other announcements to their own social network.
Overall, the appearance is professional and clean and the use of buttons and tabs make the user interface intuitive. TalentCircles is one of the best technology platforms that provide recruiters with an optimal interface. This is true for the enterprise system used for the desktop as well as the mobile app, TalentCatch.
What I think is specifically amazing is the user-friendly capabilities to easily apply your company’s own brand elements to the app platform. Uploading the particular fields can be done in a snap and the outcome is great for both the recruiter and the job seeker as candidates enter their contact information in person from an iPad.
If you haven’t tried TalentCatch, the mobile app, I strongly recommend it! Here is a link to get you started using the free app for your next job fair or candidate meeting.
Jessica Miller-Merrell, SPHR is a workplace and technology strategist specializing in social media. She’s is the Chief Blogger & Founder of Blogging4Jobs. You can follow her on Twitter @jmillermerrell.