It’s simply no longer enough to publish and post your job
posting to the masses or to tweet out that single job. Candidates have choices
and by publishing a job posting for 30 days during which time you are hiring,
you are limiting yourself to a community of active not passive candidates. You
are also missing out reaching those passive candidates the remaining 435 days
of the year when you don’t have an active job posting.
Passive candidates are more likely those purple squirrels or
productivity unicorns who careful dip their toes into the job search waters
extremely careful of the job, company and role they select. They don’t publicly
promote their interest in exploring their options. They keep their search
extremely private.
These passive purple squirrels are extremely rare and its
likely hard for you to identify them by simply viewing a job application,
resume or LinkedIn profile alone. This,
in my mind is one of the most attractive reasons to building a talent community
versus the old way of spray and pray recruiting.
We build a talent community to not just recruit those purple
squirrels, but establish a brand and build a long-term relationship. Regardless
of your role at an organization whether its senior leadership, hiring manager,
HR or recruiter, turnover should be something you all own and be concerned
with. Each of us is involved in one aspect or another of the employee life
cycle. They are all intertwined in some capacity.
This talent community is one that is important as the global
war for talent is becoming more competitive by the day. Engaging passive talent
becomes more important as the competition and noise increases. It’s hard for
good candidates to search among the cluttered and overwhelming job market
today.
·
Relevant
& Engaging Conversations. The focus is on them. Solving a solution to a
problem with the future goal of having that purple squirrel apply and interview
for a job opening at your company. (Great idea: create an online open house.
·
Relevant
& Engaging Content. Great content starts with understand the needs of
your target audience. What answers do you have at your disposal to the
questions they seek. (Great idea: Offer a Silicon Valley Salary Negotiation
Guide.)
·
Trust. A
community where job seekers feel like they are getting access to the people,
information and resources. Candidates regardless of their skill and experience
are treated with respect and are valued. We live in the Yelp economy now.
(Great idea: TalentCircles platform allows recruiters to leave extensive notes
in the system regardless of which recruiter is engaging the candidate.)
·
Respect. Of
a candidate’s time contribution and the potential resoures and information they
bring. It can be a simple follow up and thank via email. (Great idea: simple
workflow document or inforgraphic that provides the job seeker the hiring
process and expectations.)
It’s the little things that really capture the attention of
any job seeker but especially those passive purple squirrel ones. By focusing
on going the extra mile now, you can really set yourself apart from the
competition for your best and most qualified passive candidate and future
employee.
Jessica Miller-Merrell, SPHR is a workplace and technology strategist
specializing in social media. She’s is the Chief Blogger & Founder of
Blogging4Jobs. You can follow her on Twitter @jmillermerrell.
Especially in modern economy, companies are becoming progressively "choosy" with respect whom they seek the services of... and consequently. With the lack of employment amount attaining peaks that we have not seen in years, more and more job hunters have turned to "fabricated enthusiasm" in desires of impressing interviewers. Resume Writing Services in Dallas - are there any professionals?
ReplyDeleteBy working on going further now, you can really set yourself apart from the opponents for your best and most qualified non-active candidate and future employee
ReplyDeleterent furnished vancouver falts in good rate
I really enjoy studying as well as following the write-up when i find them really helpful as well as interesting. That write-up is just as helpful in addition to interesting. Thank you intended for info anyone already been sporting making your web site this kind of interesting.Today’s Job Market
ReplyDeleteIt isn't also concerning inheriting big money and also investment that, and it's really not necessarily concerning prada replica bags, or perhaps profitable any lottery. This is simply not concerning signing up folks directly into a great NETWORK MARKETING system, which usually hardly ever operates in any case. They're time-tested strategies concerning living, and also dwelling, and also functioning, and also making profits, and also what direction to go from it. Concerning 20 years omega replica, once i has been nonetheless inside midsection university, My partner and i examine any publication referred to as The particular Millionaire Subsequent Retailer, plus it educated several sage assistance concerning funds, and also just how folks deal with their particular funds. It isn't the particular abundant those who acquire people preposterous $10, 000 timepieces, oahu is the those who "have excellent credit rating, inches and also plenty of bank cards, plus a using up want to omega replica otherpeople. The particular really abundant folks, who have been self-made, will most likely use any 60 money Timex observe, andit maintains ticking, it doesn't matter what! Thus, first of all, one fashion to collect success, is always to NOT NECESSARILY setback funds about ridiculous fake rolex watches. You can find way too many goofy items that folks waste money about, and also you should make an attempt Never to acquire trapped in every in which. In fact, with all the approach items are usually nowadays, you ought to just forget about proceeding toa fake hublot local mall, and also spending total store, as an alternative... you ought to go shopping with Amazon.com and save a bundle!
ReplyDeleteI am really impressed to visit to your website. It’s really great topic to this website. Check Cashing prey on people in financial distress and often suck them down a spiral into greater debt and perhaps bankruptcy. Most payday loan borrowers are lower income people. Thanks for nice blog and nice post.
ReplyDelete